Say Hello to Our Newest Team Member, Lia Durazzo
Please join us in welcoming Lia Durazzo, our new Marketing Operations Specialist, to the NgageContent team! While originally a Jersey Girl, Lia comes to us from Clearwater, Florida, with a variety of experience under her belt. After working as a massage therapist for over a decade, Lia has worked in the HubSpot world for the last 5 years, figuring out the backends of various programs in order to make things more efficient for sales and marketing teams. As Lia says, “I used to fix shoulders, and now I fix systems.”
At NgageContent, Lia will be working on all things HubSpot, working to make processes simpler and more intuitive for our clients. Lia is a pro at optimizing workflows, ensuring accurate reporting, and executing different campaigns, and we’re excited to see how she will help our clients succeed.
Welcome aboard, Lia!
What Does Lia Do Outside of Work?
As a Florida resident, Lia loves spending time relaxing by the water, whether at the beach or the pool. And with a love of crafting and two adorable pets, 8-year-old lab Hendrix and 4-year-old cat Mika, Lia has plenty on her plate to keep busy.
She also has a lot of unique experiences that she brings to the table. A first-generation American, Lia’s first language is actually Italian. She learned English alongside her mother, as her family originates from Italy’s Amalfi Coast. Another fun fact: back in her massage therapist days, she once massaged Nick Carter of The Backstreet Boys — a dream come true for 90s music lovers!
We’re so excited to see what unique perspective she will bring to the NgageContent team!
Why Join NgageContent?
Lia immediately felt like Ngage was the right fit for her. Everyone she spoke to was engaging and friendly, and she figured that working in marketing ops for multiple companies would be a fantastic learning opportunity. Since every company is set up differently, she was excited to see different workflows, automations, lifecycle stages, and other processes. NgageContent is a great fit for someone like Lia who likes digging into inbound marketing systems and figuring out how everything connects.
“What I like about inbound marketing is that it connects the full customer journey. It’s not just about getting someone’s attention. It’s about making sure the right content, data, processes, and follow-up are working together behind the scenes,” Lia says. “That’s the part I love, figuring out how all of those pieces connect and making the system work better.”
We’re thrilled that Lia is here to make our clients’ systems work better, and we can’t wait to see the impact she’ll make at NgageContent!
